Do you know how the market has changed since you last tried to buy or sell a yacht? 

You need a strategic game plan adapted to your yacht and the current market trends to avoid excessive time on the market, leaving money on the table, and dealing with flakey buyers and brokers. Your success is 100% based on your broker’s strategy. You pay a substantial commission when you sell your yacht; you should know you are receiving every advantage.

Do any of these sound familiar?

  • I worry about leaving money on the table, but don’t want my yacht sitting on the market or have to reduce the price.

  • I don’t have a solid data-based understanding of my yacht’s value that I am confident in.

  • I don’t have a good understanding of the activity on my listing, or how it is being marketed.

  • How will I know if a buyer is real and if they will try to renegotiate after the survey?

  • I want my yacht to stand out in the marketplace and receive the attention it deserves.

  • It seems like my broker has lost interest in my listing or is too busy to prioritize it.

So imagine if…

  • You had specific, transparent, relevant data so you could feel confident in an accurate asking price.

  • You were aware of the current trends, opportunities, and challenges facing the marketplace prior to listing.

  • You felt assured that your yacht was being promoted in the most effective channels to maximize reach, while the results of the marketing efforts were being communicated regularly to you.

  • The broker you were working with took the time to learn both the specific features and details of your yacht, as well as the background and history of it, and was able to convey your passion for the yacht to others.

  • You were confident that any improvements you make to your yacht will maximize ROI at sale.

  • You could preempt lowball offers and survey negotiations.

  • Throughout the sale you had proactive information and knew what to expect from the beginning.

  • The digital assets of your listing conveyed an emotional story.

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You should have high expectations.

If I know you, you’re a person who is highly driven to succeed. Your focus and attention to detail have led to prosperity, and you’ve learned that time is your most valuable resource. You appreciate having the information to make informed decisions, and you are careful in whom you place your trust. You realize that owning a yacht is about enjoyment, however, the successful sale of your yacht will require a series of good decisions. If you are considering selling your yacht, or are re-evaluating your current representation, having a professional broker you trust is paramount.

We put your yacht in front of more potential buyers worldwide than anyone else.

Diego is a proud to be a member of the Worth Avenue Yachts team. An elite group of 50 professionals spread across the USA and Europe, combining expertise in sales, charter, new build, refit, marketing, and administration. Working with Diego affords access to this incredible team of experts, and the depth of real-time market intelligence being shared across the organization.